How Are Stamps First Released?
Generally a First Day Of Issue (FDOI) ceremony is sponsored by the Postal Service or an organization associated with the new stamp. It is a colorful and entertaining ceremony which enables collectors to attend to prepare special souvenirs. Programs such as the Save the Manatees FOREVER stamps folder, shown left, are usually distributed free of charge.
The location of the ceremony often correlates to the stamp topic and the postmark that will be applied to FDCs is usually the city in which the ceremony takes place.
In recent years, the US Postal Service has occasionally distributed promotional items at the ceremony as well.